Would you wear these new Kellogg's Eggo-themed sneakers?

The famous breakfast staple looks quite tasty even as a pair of shoes for the new Eggo Fully Loaded Kicks collection.
Eggo Fully Loaded waffles and shoes - credit: Eggo
Eggo Fully Loaded waffles and shoes - credit: Eggo /

Get ready for a breakfast revolution but with a twist! Eggo, the beloved Kellogg's brand, is taking a giant leap forward by introducing its most protein-packed waffles yet: Eggo Fully Loaded Waffles. In addition to the new Eggo product announcement, a limited-edition sneaker drop will feature Eggo Fully Loaded-inspired kicks.

Eggo Fully Loaded waffles and shoes - credit: Eggo /

Now to be completely honest, I don't know many medical professionals that would recommend eating a stack of waffles to start off your morning, but it certainly doesn't hurt eating some with a bit of extra protein. And that's where Eggo Fully Loaded Waffles joins the fray, as they carry 10g of protein per serving to help appease those looking for a slightly better start to their day. The Eggo Fully Loaded Waffle line is set to debut with two tantalizing new flavors: Rich Chocolate Chip Brownie and Sweet Strawberry Delight.

Eggo Fully Loaded Waffles - credit: Eggo /

It's these same two flavors that have inspired the colorways for the Eggo Fully Loaded Kicks. A collaborative project between Eggo and renowned sneaker designer Dominic Ciambrone, the parties aim to bring a revolutionary footwear collection to market. The debut drop features 100% bespoke sneakers, crafted using cutting-edge 3D printing technology to resemble a crispy Eggo waffle. Each pair is packed with clever design elements, including a detachable syrup storage compartment and intricately patterned outsoles in a nod to the waffle's profound impact on sneaker design.

The fun and innovative Eggo Fully Loaded Kicks may just be a game-changer in the sneaker game.

Eggo Fully Loaded waffles and shoes - credit: Eggo /
Eggo Fully Loaded waffles and shoes - credit: Eggo /

Ciambrone, widely known as "The Shoe Surgeon", had this to say about being a key component in the Eggo sneaker project in a recent press release:

"I'm thrilled to be part of this innovative collaboration with Eggo to help bring the essence of Fully Loaded Waffles onto the canvas of a sneaker... I grew up eating Eggo waffles for breakfast and throughout the years have seen how influential the waffle-grid soles have become in this industry, so I'm excited to put our own twist on this iconic brand. I hope the fans appreciate the craftsmanship that went into hand making these as much as they'll enjoy the new flavors."

Dominic "The Shoe Surgeon" Ciambrone

Aside from being a very peculiar, yet unique sneaker project, proceeds from the Eggo Fully Loaded Kicks will support No Kid Hungry, a national campaign dedicated to ending childhood hunger. As a dedicated ally of No Kid Hungry, Eggo will amplify its commitment to addressing hunger by making an additional contribution of $50,000 to support the Fully Loaded Kicks program. This expanded investment will help provide more families with access to nutritious meals, starting with breakfast and extending throughout the day.

Beginning on Friday, May 17th at noon EST, these limited-edition kicks will be available for fans to snag on Urbanneccessities.com for $150 per pair, while supplies last. Each pair comes with a complimentary box of Eggo Fully Loaded Waffles, allowing you to taste the power-packed fuel that will always find its way on-feet. For those who luck out on the initial drop, mark your calendars for the remaining Fridays in May, when additional drops will be released at noon EST.

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